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10 Greenfield Avenue
San Anselmo, CA, 94960
United States

415.459.2160

These look like cigarettes, but they are not regular cigarettes. They are non-toxic, made from a proprietary blend of Chinese natural healing herbs to open up the lung chi through the respiratory system to disperse the "damp, heat, phlegm, stasis and toxins" caused from nicotine to purify the lungs. When smoking cigarettes, nicotine piles up, stimulating the respiratory system and the brain, subconsciously causing more cravings and making you want to smoke more. It’s a bad cycle ongoing and ongoing until you die. This individual, hand-made product is designed to break the chain. After you smoke these cigarettes, they will purify the lungs. The whole chest will feel opened like the “blue sky”, so purified, so fresh, with an easy feeling - but you don’t just feel healthier, you are healthier. It’s good karma. Also, when you smoke Not A Cigs, they make you feel like you are “吞雲吐霧” (swallow the cloud and expel the fog). It’s fun!

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About

Yen Wei Choong, L. Ac.

Professor Choong’s far ancestor, Zhi Lu (子路) Choong, was one of Confucius’ most famous disciples, so he has the highest inheritance of Chinese Taoist Culture in his blood. Born in Mainland China in 1948, he started studying Taoist philosophy & Chi-Gong in 1965 (at age of 17); he graduated with a B.S. degree from the College of Chinese Culture in 1973 in Taiwan. In the 1970’s Professor Choong was enthusiastic about studying the Indian Ananda Marga Yoga and doing spiritual retreats with Indian Yogis. He also studied authentic Acupuncture and Chinese Medicine with old masters in Taiwan. Then in 1980, Professor Choong dedicated himself to the mastery of acupuncture and herbal therapies in Taiwan. He moved to the US and started practicing in 1982. In the 1990’s, Professor Choong served as the traveling acupuncturist for Jerry Garcia and the Grateful Dead, looking after their health. Currently, Yen Wei Choong serves as a well-respected chairman of the board of directors and professor at the Academy of Chinese Culture and Health Sciences in Oakland. As the Director of the Yellow Emperor, he is known internationally for his powerful needles, generous heart and potent herbs.